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 Odoo SMS Marketing for SMEs - SL Software Solutions


Send Fast, Targeted SMS Campaigns and Track Customer Response in One System


Reach Customers Quickly with SMS Campaigns That Are Easy to Manage

Odoo SMS Marketing helps your business send targeted SMS campaigns, reminders, promotions, event updates, and short customer messages from one connected system.


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Connected Business Environment

What You Can Manage with Odoo Applications

Odoo SMS Marketing helps your business manage short-message campaigns in a more organised way.

Send SMS campaigns to selected contacts

Segment audiences based on customer data

Track link clicks and campaign response

Shorten links automatically for SMS messages
Schedule SMS messages to be sent later
Send SMS directly from contact list

Measure campaign performance and possible revenue impact

Problems & Challenges

Many SMEs need to reach customers quickly, but SMS communication can become messy when it is handled manually.

6. Marketing results are difficult to measure

Without clear reporting, it is hard to know which SMS campaign worked and which message should be improved.

5. Follow-up is not connected to sales

Customers may respond or click a link, but the sales team may not have a clear follow-up process.

4. No proper tracking after sending

Management may not know whether customers clicked a link or whether the SMS campaign generated enquiries.

3. Urgent messages are not sent fast enough

Promotions, event reminders, appointment updates, or important notices may be delayed because the process depends on one person.

2. SMS sending is too manual

Staff may need to copy numbers, type messages, and send updates manually, which takes time and increases the chance of mistakes.

1. Customer phone numbers are scattered

Contact numbers may be stored in Excel, phones, WhatsApp, sales records, event lists, or different staff files.




Tailored Implementation

Making Odoo Work Better for Your Business

At SL Software Solutions Sdn Bhd, we help your business implement Odoo SMS Marketing based on your actual marketing, customer communication, and follow-up workflow.

Understand

We begin by understanding how your team currently manages contact lists, customer phone numbers, promotional messages, event reminders, appointment notifications, lead follow-up, campaign tracking, and reporting. From there, we identify where the process is manual, scattered, delayed, or difficult to measure.

Recommend

We then recommend the right Odoo setup based on your business needs. This may include contact database setup, SMS audience segmentation, campaign templates, scheduled SMS campaigns, link tracking, CRM connection, event reminder workflow, marketing automation connection, and reporting structure.

Configure

Our team helps configure the system, train your users, and support your team after implementation. The goal is to help your business send SMS campaigns more efficiently, reach the right audience faster, and review campaign performance with better visibility.

Key Odoo Features

Discover the built-in capabilities that streamline your tasks.

SMS Campaign CreationCampaign SchedulingAudience SegmentationSend SMS from Contact ListsBuilt-In Link TrackingClick Rate MonitoringMore

SMS Campaign Creation

Allows your team to create SMS campaigns for promotions, reminders, updates, and announcements.

Your business can communicate with customers quickly without manually sending messages one by one.
Odoo SMS campaign creation form for promotions, reminders and announcements
 

 

Campaign Scheduling

Allows SMS campaigns to be prepared in advance and scheduled for later delivery.

Your team can plan campaigns earlier and avoid last-minute manual sending.
Odoo SMS campaign scheduling screen for setting a future delivery date

 

Audience Segmentation

Allows your business to target specific groups, such as past customers, event attendees, abandoned carts, subscribed contacts, or manually selected recipients.

Customers receive more relevant messages, and your business can avoid sending unnecessary SMS to the wrong audience.

Odoo audience segmentation for selecting targeted SMS recipient groups

 

Send SMS from Contact Lists

Allows users to select contacts and send SMS directly from the Odoo contact list.

Useful when your team needs to contact a group of customers, employees, members, or attendees quickly.

 

Built-In Link Tracking

Tracks links included in SMS campaigns.

Your team can see which customers clicked and understand which messages created interest.

 

Click Rate Monitoring

Shows campaign engagement through click tracking and SMS performance statistics.

Management can review campaign response instead of guessing whether the SMS worked.

 

More

Revenue Measurement

Helps measure revenue generated from SMS campaigns when connected with the right sales or tracking workflow.

Your business can better understand whether SMS campaigns are supporting real enquiries or sales.
SMS Credit Management

Allows SMS credits to be purchased and used for campaign sending.

Your business can manage SMS sending cost more clearly before running campaigns.
Integration with Odoo Apps

Works together with Odoo Contacts, CRM, Events, eCommerce, Marketing Automation, and other customer-facing apps.

SMS communication can support wider customer follow-up, campaign reminders, and sales activities.

 


Before vs After Using Odoo


Experience the operational upgrade when moving to an integrated management suite.

BEFORE ODOO

 SMS messages are sent manually from phones or separate tools

 Customer phone numbers are scattered across Excel, WhatsApp, and staff records

 Campaigns are not properly targeted to the right audience

 SMS performance is difficult to measure

 Sales follow-up is not clearly connected to SMS engagement

AFTER ODOO

 SMS campaigns are created and managed in one system

 Contacts can be segmented before sending

 Campaigns can be scheduled in advance

 Links can be shortened and tracked automatically

  Management can review clicks, response, and campaign performance more clearly

Who Is This Application Suitable For?

Odoo SMS Marketing is suitable for businesses that need to send fast, short, and targeted messages to customers, leads, members, attendees, or internal teams.

1. SMEs running promotions

Suitable for businesses that want to send limited-time offers, sales campaigns, product updates, or service promotions.

2. Event and training organisers

Useful for event reminders, registration follow-up, attendance reminders, and last-minute updates.

3. Retail and eCommerce businesses

Helps send promotions, abandoned cart follow-up, order updates, or customer announcements depending on setup.

4. Sales and marketing teams

Useful for quick lead follow-up, campaign reminders, and customer reactivation messages.

5. Service businesses

Helps send appointment reminders, service reminders, renewal notices, or booking updates.

6. Management teams that need marketing visibility

Helps business owners review SMS response, click rates, and campaign results more clearly.

Related Odoo Applications


CRM

Helps convert SMS responses or campaign interest into leads, opportunities, and sales follow-up.

Learn more


Events

Useful for sending event reminders, registration updates, and attendee follow-up SMS.

Learn more


Email Marketing

Useful for combining SMS with newsletters, promotional emails, and wider customer communication campaigns.

Learn more

Our Process


Discovery

We learn about your business, industry, current process, and key challenges.

Analysis

We review your workflow and identify improvement areas, system needs, and possible risks.

Recommendation

We propose the right Odoo modules, structure, and implementation direction based on your business requirements.

Planning

We help you prepare for implementation, optimization, or system enhancement.

Ongoing Advisory

As your business grows, we continue to provide guidance for improvement and scalability.

Why Choose SL Software? 

Practical Training

We focus on real usage, not theory.

Simple & Clear Explanation

We make complex processes easy to understand.

Tailored to Your Business

Training is based on your workflow.

Ongoing Support

We help your team even after training ends.

Frequently Asked Questions



Ready to Reach Customers Faster with Targeted SMS Campaigns?


Talk to SL Software Solutions and let us help you plan a practical Odoo SMS Marketing setup for your business. We will review your current communication process, identify improvement areas, and recommend a workflow that helps your team send SMS campaigns, target the right audience, track response, and follow up more clearly.


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